30/06/2021

The Art of Stakeholder Mapping

Time: 10:00 - 12:30
Organiser: Gill Morris & Steve Barwick
Main Contact: olivia@devoconnect.co.uk
Cost:

£100 – £150

How to adapt your mapping and engagement in a virtual world

Stakeholder mapping is what allows you to transform contacts into hugely successful communications strategies, and DevoConnect are here to help.

In the current political climate with decision-makers changing fast, from BEIS Ministers and Number 10 advisors to Mayors and CEOs, the conventional wisdom of stakeholder engagement has been turned on its head. What and who you need to know, who has the power to influence or support decisions and how to target key relationships, build dialogue and profile is constantly changing and being challenged. With the fast movement of key contacts, the need for effective stakeholder mapping has never been more crucial to successful public affairs and communications.

This stakeholder mapping session will give you the practical tools to identify, prioritise and map your key stakeholders at every level of the decision-making process from national, regional and devolved levels to the local level. Our insight and expertise will guide you through the process and teach you how to develop a public affairs strategy and the best ways to engage with those you most need to influence.

This stakeholder mapping session will give you the practical tools to identify, prioritise and map your key stakeholders at every level of the decision-making process from national, regional and devolved levels to the local level. Our insight and expertise will guide you through the process and teach you how to develop a public affairs strategy and the best ways to engage with those you most need to influence.

This is an exceptional session which will:

  • Outline the stakeholder concept and provide advice on how to engage with them
  • Identify who’s who (improving current relationships or for identifying new groups)
  • Help you prioritise key targets and inform future engagement
  • Advise on different approaches for different audiences
  • Lead you to an activity plan to build leverage to achieve your communications objectives and goals

 

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